Outside-in
We begin with the same public information and booking surfaces available to a prospective guest. No PMS or guest data is needed.
For independent hotels and small hospitality groups
Find the friction between a guest's intent and your direct booking.
The Hotel Signal Scan is a 72-hour outside-in diagnostic of the public paths a guest, planner, travel advisor, and AI assistant use to understand and contact your property. You receive three evidence-backed fixes, ranked by likely payback.
Start the 72-hour scan
$2,000 fixed feeOne property · no subscription · secure checkout
Evidence before opinion
Each finding includes the observed path, why it creates friction, and what would verify or disprove the diagnosis.
Three priorities, not 100 tips
The memo separates urgent corrections from lower-value polish and ranks the top three fixes by likely operational payback.
What we inspect
This is not a generic website audit. It follows the commercial journey across the channels that now shape hotel discovery and conversion.
Direct-booking pathRate and availability handoffs, mobile friction, dead ends, mixed calls to action, and avoidable OTA detours.
Room-choice clarityWhether a guest can distinguish room types, occupancy, inclusions, policies, and the reason to book direct.
AI and search visibilityWhether public facts are consistent, crawlable, attributable, and answerable by search engines and AI assistants.
Inquiry handoffsWhether group, wedding, restaurant, spa, and general inquiries reach a clear accountable route.
Trust and recovery signalsPolicy clarity, stale content, conflicting details, review themes, and public moments where confidence breaks.
Offer and seasonal readinessWhether packages, events, local hooks, and high-intent pages are current and easy to act on.
What arrives within 72 hours
Written signal memoA concise outside-in map of the strongest observed revenue and handoff risks.
Evidence trailURLs, screenshots or captured observations, and the reasoning behind each finding.
Top three fixesRanked by urgency, effort, confidence, and likely payback—with a clear first move.
One review roundReply with factual corrections or questions; we will revise material errors in the memo once.
Scope boundary
- One independent hotel or one flagship property in a small group.
- Public information only unless you voluntarily provide a non-sensitive document or link.
- No guest data, PMS access, passwords, call recording, media spend, implementation, or revenue guarantee.
- This is diagnosis and prioritization. Major redesign, paid acquisition, and systems integration are separate decisions.
Who should buy—and who should not
Good fit: an owner, general manager, revenue leader, or commercial director who suspects public-path leakage but wants a fast independent read before authorizing a larger project.
Do not buy: if you need a full technical penetration test, access to guest records, guaranteed bookings, or a multi-property implementation plan. Email us first if the scope is ambiguous; we would rather decline a bad fit.
Corbelworks uses AI systems extensively in research and production, with human-defined scope and verification gates. The scan may surface hypotheses, not omniscient truth; the evidence trail exists so your team can challenge every finding.
One property. Three priorities. 72 hours.
Checkout is handled by Signalry, the operating entity behind Corbelworks. After payment, reply to the receipt email with the property URL and the decision you most want the scan to inform.
Start the Hotel Signal Scan — $2,000